From traditional broadcasters to online content platforms, media and entertainment industry has come a long way in delivering the best content possible, expeditiously.
Advanced technologies like advanced television systems committee (ATSC) 3.0, 5G, wireless, and augmented reality graphics (AR-GFX) are enabling broadcasters to revamp the audience experience, bring high-speed broadband infrastructure, and increase the video quality from 4K to 8K video quality.
ATSC 3.0 technology is one of the factors driving this growth. Besides being agnostic, it also offers better sound quality with less interference, higher picture resolution, and with voice control devices— all bringing an fantastic user experience.
Driven by these technologies, the global broadcast equipment market is expected to reach $10,718 million by the end of 2029, at a CAGR of 6.2 percent.
To put the spotlight on other key developments in the industry, Media and Entertainment Tech Outlook illustrates how broadcasters are boldly leveraging latest equipment to enhance audience experience. The edition also features thought-provoking articles from Sandra Lipszyc, Head of Executive Production and Artistic Direction of Youth Programs at Groupe Tf1; Aron Kennedy, Vice President of Game Day Pro at San Francisco 49ers; Gavin Hupp, Vice President Information Technology at SeaWorld Parks & Entertainment; and Eric DIEHL, VP of Media and Content Security at Sony Pictures Entertainment. They shed light on breathtaking new approach toward virtual broadcasting, use of permissioned blockchains, and delivering entertainment that resonates across audience identities and screens.
In this edition of Media and Entertainment Tech Outlook, we also bring you the story of some of the top broadcast equipment providers that help clients maximize the success of their audience visual experience. In the list, Atomos stands out for its ability to streamline digital video workflows, improve image quality, and make content creation easier. We also bring you the story of EEG, which offers closed captioning services and software for live streaming and Video-On-Demand.
Through the following pages, we aim to shine a light on the innovative trends and latest developments in the broadcast equipment sector. We would like to know your thoughts.